Ghana’s cultural ecosystem stands at a defining moment. From the vibrant Centre for National Culture (CNC) structures across the regions to the countless creative minds shaping music, dance, theatre, film, crafts, and digital content, there is a renewed urgency for a stronger, unified cultural voice.

Kyidom Online believes the establishment of CNC Television is not only timely but necessary to protect, project, and promote Ghana’s heritage in a modern world increasingly defined by digital media.

Today’s youth are consuming more content than ever, yet Ghana’s cultural presence on mainstream media remains limited, fragmented, or overshadowed by commercial programming. A dedicated national cultural channel professionally run, digitally connected, and regionally inclusive, will become the heartbeat of Ghana’s heritage, storytelling, and creative innovation.

CNC’s Mandate and Why Television Is the Missing Link

The National Commission on Culture (and its regional CNCs) has a clear constitutional and developmental mandate:

Promote Ghana’s living culture
Protect heritage and traditional knowledge
Engage communities in artistic and creative expression
Serve as custodians of regional cultural identity

For decades, CNC offices have organized festivals, exhibitions, training, theatre, and cultural research. Yet in today’s era of digitization, visibility is power. Without a strong media extension, much of CNC’s work remains unseen by the national population.

Television especially one built for both broadcast and online streaming becomes the bridge. It connects regional arts to national attention, and national cultural policy to grassroots communities.

Government Deployment of Cultural Officers

In strengthening the cultural ecosystem, the Government of Ghana has already institutionalized Cultural Officers at both district and municipal levels, stationed within the various Metropolitan, Municipal, and District Assemblies (MMDAs). Their role is central to cultural planning, documentation, and community engagement.

Additionally, within the Ghana Education Service (GES) structure, there are Cultural Coordinators responsible for promoting cultural education, organizing festivals, guiding cultural clubs, and ensuring that learners appreciate Ghana’s arts and heritage from an early age.

These officers spread across the country form a ready-made network that CNC Television can depend on for content sourcing, community updates, cultural research, and regional reporting. This system ensures that CNC TV would not be Accra-centered; instead, it becomes a true national cultural broadcaster built on existing government structures.

Why CNC Television Is Needed Now

1. Cultural Preservation in a Digitized Future

A TV network dedicated to culture will document traditions, crafts, music, festivals, proverbs, folk tales, and indigenous knowledge for future generations.

2. Economic Empowerment for Creatives

Ghanaian filmmakers, dancers, sculptors, writers, musicians, and traditional craftsmen will gain a new platform to showcase and monetize their work.

3. National Unity and Identity Formation

Television has the power to shape identity. CNC TV will help reconnect young people to their roots, languages, and stories.

4. Regional Inclusion

Every region has a CNC office. A national TV platform ensures their stories reach national and international audiences.

5. Opportunity for Public-Private Partnerships

Kyidom Online and other cultural partners can collaborate to expand content production, research, and modern storytelling.

Operational Model for CNC Television

Hybrid Broadcasting Structure

CNC Television should operate with a dual model:

Traditional terrestrial broadcasting for national coverage
Digital streaming (YouTube, Facebook, X, Instagram, TikTok, Website streaming) for global reac.

Regional Reporting Units

Every regional CNC center becomes a content hub.
District Cultural Officers and GES Cultural Coordinators feed field content for:

Community festivals
School cultural events
Local crafts
Traditional leadership engagements
Research & documentation

Creative Industry Partnerships

Local film producers, dancers, theatre groups, poets, drummers, storytellers, and historians can all submit content for airing.

Suggested TV Programs for CNC Television

Below is a curated list of professional, culturally enriching, youth-friendly TV programs creatives can produce for CNC TV:

CULTURAL & HERITAGE SHOWS

Ghana Through the Regions – Weekly documentary series on regional culture
Festivals of Ghana – Coverage + historical context of celebrations
Heritage Hour – Interview show with chiefs, historians & cultural experts
Adinkra Stories – Symbol meanings & their modern relevance

YOUTH & EDUCATION PROGRAMS

School Culture Challenge – Inter-school competitions in dance, drama & poetry
Junior Historians – Kids exploring local history & heritage
Storytime With Nana – Animated folktales & moral lessons

ARTS & CREATIVE INDUSTRY PROGRAMS

Craft Masters – Profile of artisans: kete weaving, pottery, wood carving
Creative Spotlight – Platform for dancers, musicians, actors & designers
African Fashion Diaries – Ghanaian fashion, kente, smock, bead culture

TRADITIONAL MUSIC & DANCE

Drums of Africa – Traditional rhythms, meanings, and performances
Dance Ghana – From Adowa to Kpanlogo documented with choreography

TOURISM & COMMUNITY LIFE

Discover Ghana – Sites, museums, heritage attractions
Market Women Tales – Stories from traders, food culture & indigenous recipes

CULTURE-INSPIRED TALK SHOWS

Voices of the Ancestors – Discussions on spirituality, values & ethics
Culture & Development Forum – Experts discussing national policy & identity

These programs allow creatives from all corners of Ghana to submit content and participate directly in shaping the nation’s cultural story.

How CNC Television Benefits Ghana

1. National Pride & Identity

Ghanaian youth will see themselves represented through their languages, traditions, and achievements.

2. Cultural Tourism Boost

Local content will attract diaspora, tourists, and investors into Ghana’s cultural economy.

3. Employment & Skill Development

Producers, editors, camera operators, researchers, writers, and animators will find work.

4. Academic Support

Schools and universities will use CNC TV as a learning resource.

5. Cultural Diplomacy

Ghana will strengthen its international presence through globally accessible cultural programming.

CNC Television is not just a project; it is a national legacy.

Saturday, November 15, 2025

Proposed CNC Television Platform – A Cultural Renaissance for Ghana